It’s an effortless way to connect with people of the same mind.Social networks are effective in reviving and sustaining relationships with other people, regardless of location and religion. Connecting with business people, family and friends is getting easier for us.

Social media marketing (SMM) is an Internet marketing type which makes use of social networking websites as a marketing tool. SMM’s goal is to produce content that users share through their social network to help a company increase brand exposure and broaden client reach.

Social Media Marketing (SMM)’s fundamental advantage is that it allows companies to explore the untapped markets with the help of a computer. It also helps in boosting the company’s brand reputation. The very first thing to build an audience in Social Media Marketing (SMM) is.

The clear difference between the two is: SMO refers to on-page modifications on your website whereas SMM refers to activities outside (on some other channels) of your website. In brief, your website visitors can take SMO as a way of encouraging SMM activities.